Faced with sinking ratings and declining revenues, Seattle’s KSOF radio, a classical music station, changes its format to radical hip hop. The changes sends shock-waves through the community, changing the many lives it touches.
A local protest group decides to launch a boycott of the soon couples and friends find themselves on opposite sides of the fence.
Will love conquer it all? Will the radio station survive and claim its number one spot in the ratings or will the public pressure and the advertisers defection spell the end for urban radio?